Signal Toothbrush ambient campaign to demonstrate that with Signal you reach even the smallest spaces. Nice.
These Trends indicate the things that are most meaningful in our lives. Each day on Twitter, people tweet about news, sports, entertainment and cool new technology–and everything else in between. The list of 2010 Twitter Trends reflects what’s happening in our world, demonstrates the power of turning any event or story into a shared experience.
via we are social
"We are making categories - not brands."
"Honda unleashed its “NaughtyOrNice-a-tron” Facebook app today. It analyzes a user’s Facebook activity, including status updates, comments and likes, focusing on language usage and key behaviors, to determine if he or she has been naughty or nice on the world’s largest social network.
The NaughtyOrNice-a-tron Facebook app is part of Honda’s seventh annual “Happy Honda Days” campaign, which promotes its end-of-year sales event. This year, Honda’s goal with the campaign is to “communicate unbridled holiday happiness.” We think the NaughtyOrNice-a-tron app is a nice addition and does just that.”